Worldwide HealthStaff Solutions

Case Study:

Client Overview

HealthStaff Solutions is a global recruitment company specialising in placing qualified medical professionals into healthcare roles in the United States. With a mission-driven approach, they connect talent from across the world to opportunities that strengthen the US healthcare system.

Campaign Duration

We’ve been working with HealthStaff Solutions for over a year, running large-scale global campaigns that attract and convert medical professionals into applicants for US-based healthcare positions.

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Objectives

  • Build Brand Visibility: Establish HealthStaff Solutions as a trusted global brand in medical recruitment.

  • Generate Qualified Leads: Drive consistent, high-quality applications from international medical professionals seeking roles in the US.

 

  • Scale Recruitment Efforts: Support rapid growth by continuously optimising campaigns for volume and quality.

Challenges

  • Global Targeting Complexity: Reaching qualified medical professionals across multiple regions and countries.

 

  • Competitive Recruitment Landscape: Standing out among numerous international recruiters and agencies.
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  •  Stringent Requirements: Ensuring applicants met the strict eligibility and licensing standards required for US placements.

Our Solution

To deliver measurable results, we implemented a strategic and data-driven approach:

Consistent Monitoring & Optimisation

Ongoing tracking of campaign performance, with adjustments to maximise lead quality and cost-efficiency.

Creative Asset Development

Produced ad creatives with culturally appropriate imagery and messaging to ensure campaigns resonated authentically with audiences globally

Targeted Campaign Launch

Launched and scaled global Meta paid ad campaigns, using data-backed audience segmentation to connect with doctors, nurses, and allied healthcare professionals actively seeking international opportunities.

Scope of Work

  • Meta Paid Advertising: Full-funnel campaigns designed to attract awareness, generate leads, and drive conversions.

  • Graphic Design & Video Editing: Compelling visual assets showcasing the benefits of US-based healthcare careers.

 

  • Copywriting: Clear, persuasive ad copy addressing both career aspirations and practical relocation benefits.

Want to know more about our services? Fill in the form and we’ll get back to you as soon as possible

+971 58 569 4007

hello@thedigitalpeach.ae

Location Dubai, UAE

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